Pros and cons of tracking online reviews

 

The use of online review sites like Angie’s List and Google+ Local has many companies in a tizzy. If your company is receiving negative online reviews, it’s possible that your online brand and reputation can be greatly affected.

Because of this, many companies are wondering if they should invest their time in tracking online reviews. While some companies think it’s a great idea, others think it’s a worthless tactic. If you’re tossing between monitoring online reviews or leaving them alone, the following are pros and cons of tracking online reviews that can help you make a better decision.
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What does it take to become an online expert?

The Majority of us view working as a chore and don’t particularly enjoy getting out of bed on a morning. This would be much different if you were in control of your own destiny. Being an online expert or a freelancer as some like to put it, gives you the flexibility and ability to be in control of every aspect of your business.

All you have to do is present yourself in a confident and assured manner online and the business should come rolling in. Ok it isn’t that simple, but it’s not difficult I assure you. The difficulty comes when trying to hone the talent you have to a level that is so rare employers will be desperate for your services.
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