What Is Neuromarketing?

[responsivevoice_button buttontext=”Play”] Marketing has become far more than just a strategy to sell your product. It has become a real science and as such it has its branches into psychology and neurology alike. These two sciences can be used to influence the clients and customers to choose your product over the next one. With that… Continue reading What Is Neuromarketing?

Choice theory

[responsivevoice_button buttontext=”Play”] You might wonder what is a ‘CHOICE THEORY’ ? Defined in simple words, it is actually an explanation of all human behavior developed. (Dr. William Glasser) Basically, there are five components of this theory: – the basic human needs, – the quality world, – the perceived world, – the comparing place and – total… Continue reading Choice theory

Does your “shadow” love you?

[responsivevoice_button buttontext=”Play”] The psychologist, Carl Jung, had described the hidden part of our psyche as “the shadow”. It is the part that sometimes frightens us with the things we do not know, or do not want to know about ourselves. Essentially it is our unconscious mind, telling us what it wants. Sometimes it comes in… Continue reading Does your “shadow” love you?

How to discover your genius within?

  What we know for sure in the abundance of the brain functions that are unexplored, are the facts that the right and left brain are only a small portion of the potential that comprises THE MIND. What you should know is that the mind and the brain are two very different things. Here is the… Continue reading How to discover your genius within?

Why not being under mind control with e-learning?

An interesting question passed around at a party or among friends this Friday: How do you determine if you’re under mind control? The fact is that you just cannot know, as everything you are doing could be a response that fits perfectly into another persons plans. If you take that as a possibility you could… Continue reading Why not being under mind control with e-learning?


Undoubtedly much has been written regarding dreams and their meanings or purpose.

Mankind has been fascinated with our dreams since the first dreamer awoke and have been wondering about what their visions meant.

Since ancient times we have looked to our dreams to find the signs of what our future holds.  The first written dreams that the human kind is aware of were in 4000 BC, whereas the earliest writings we have on dreams are primarily texts on their religious and spiritual significance.

Online education for making a lateral employment move

Not everyone who needs a new job really wants to give up their old place of employment. In some of those cases, however, there won’t be a job available that pays any more than the job you already have, which may make it seem like there is little that can be done. This isn’t true,… Continue reading Online education for making a lateral employment move

How IQ levels determine your performance at work?

An intelligence quotient or IQ test determines your intellect  level based on the outcome of standardized tests. Specially devised to evaluate intelligence, an IQ score should ideally fall between 70 and 130. The following article discusses about IQ tests and how they can help determine your value as an employee.Let us see how IQ tests help in… Continue reading How IQ levels determine your performance at work?

How many hours a day do you spend on the Internet? Do you use the Internet every day? Do you feel “out of it” if you can’t use a computer for too long? Chances are you might be addicted to the Internet, and the bad news for you is that if you don’t kick the habit, you might literally lose your mind.

Research shows that Internet addicts have brain areas that can be 10 to 20 percent smaller than those who are not addicted to the World Wide Web.

Areas that are critical to every day interactions like the centers for speech and social interaction, emotion, sensory and motor control, all start to lose their power when you spend too much time staring at a computer screen instead of interacting with real human beings. It turns out that talking to someone over Facebook is a poor substitute for a genuine real life interaction.

Image compliments of www.BestMastersinPsychology.com


Finding the perfect dress for a special night out is a great stroke of luck, but choosing the perfect color is another matter altogether. It can be tempting to just go with the season’s latest trend, but it is infinitely better to choose a color that reflects your personality. Every color has its own evocative power, and each one says something different about you. Red and purple are both associated with femininity, but while purple has strong connotations of luxury and majesty, red is seen as being a bold and sensual hue. It really is no surprise that red is the universal color of love and lust, or that men regard the color red as a signal of sexual interest. Pink and peach are also very flattering and feminine, and reflect a woman’s sensitive side. So, pick the color that reflects your unique personality best, and let your true self shine.

Colours are not important only in your everyday clothes selection, but they have significant importance in our psychology of living. Check the infographic below for more interesting facts about colors!

Created by Coastal Printworks, provider of provides Museum Quality T-Shirt Screen-Printing, Digital T-Shirt Printing and embroidery.