Web design mistakes: Using the wrong image format could cost you rankings
Each choice you make when designing a web-site has the effect of influencing the visibility of a web-site, its usability as well as its performance and the image formats are no exception. The improper use of a format may cause delays in your sites, irritate users, challenge high bounce rates and decrease your SEO stats. Not only do you elevate and improve the experience of users but you also provide your site with the technical proficiencies to raise the bar in terms of ranking and conversions.