SOUL is a global leader in consumer electronics established in 2010, with a rich history in delivering innovative technology and concepts including high quality audio, noise cancelling, and wireless products.

SOUL, previously known as SOUL by Ludacris, specializes in high-quality audio, noise-cancelling, wireless headphones, and products with an emphasis on technology and innovations that enable you to Keep Going. Cutting edge sound engineering and product designs are the core of SOUL’s DNA providing Power, Clarity, and Comfort.

Earbuds, headphones, speakers and accessories with a dozen of choices in each category!

Our commitment to you is that every employee at SOUL is dedicated to creating products that you can feel through the sounds of your favorite tunes because music is the fuel to your heart and SOUL. This is what we call our Power | Clarity | Comfort DNA.

SOUL delivers signature sound quality with powerful deep bass. The power that emanates from SOUL’s headphones and speakers move you. Couple this with state-of-the-art noise cancelling technology and you have wireless earbuds that inspires and gives listeners the intensity necessary to take their activities to the next level

SOUL’s signature sound quality is coupled with unmatched and pristine clarity of mid and high frequency ranges. We never sacrifice high-quality audio for bass or noise-cancellation in our wireless earphones. Hear the words in your favorite songs and movies with clear, accurate and balanced tonality just as they were intended to be heard, rather than being masked by over pounding bass!

SOUL also focuses on quality, construction and comfort. SOUL products are long lasting, provide secure fits and are durable in construction. SOUL’s wireless earphones and headphones are designed and engineered to be ultra-comfortable, lightweight and ergonomic products perfect for satisfying long listening sessions.

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